Working exclusively with Medical Practices since 1979, we’re offering a free New Patient Strategy session with a Medical Targeting Expert !

Book Your Session Now
Case Study 3

Complete Therapeutic Massage (CTM)

Our client is a clinical rehabilitative therapeutic massage specialty clinic in Menlo Park, a San Francisco, CA suburb.

The Challenge

Attracting the right new clients to the practice, building long-term client relationships, and stimulating more referrals were the biggest challenges. Gaining new referrals and new business were big pain points for them.

CTM also needed staff training to learn the best ways to communicate with clients, how to identify different patient personality types, and how to ask for referrals.

The Approach

Our team worked with Jennifer to identify her practice goals, challenges, and capabilities. We asked questions about her business, market and competitors, and her past referral efforts. And we did some secret shopping to assess how her staff interacted with clients.

After identifying gaps and opportunities, we built a plan with Jennifer’s input to meet her objectives, working with her to identify next steps and timing.

The Solution

Trainer Irene Doti taught practice owner Jennifer Cippolone and her therapeutic massage staff how to communicate most effectively with their massage clients and referring providers in her marketing area. Training included how to adjust communication styles to different personalities using DISC system. Irene and Jennifer practiced stimulating referrals with eal-time face-to-face visits to current and potential new physician and provider sources.

End Results

Staff training with Irene Doti quickly led to a whopping 30% growth in practice revenues. Improvements in owner/staff communications with current clients. And stimulated much a much higher word-of-mouth referral rate. After training, the practice also experienced better outcomes and dramatically increased client satisfaction.

Listen to owner, Jennifer Cippolone tell you about her incredible success in her own words.

Grow your practice with us

Grow your practice with us1

Choose the services you are interested in

Elevate Your Practice's Online Presence with Strategic Marketing

Take the next step with Practice Builders to realize the full potential of your practice. Click the button below to get started, and let us help You on your path to wealth and success. The bright future of your practice begins here!

Get Started Now
Ready to elevate your practice?

See how our clients grow their practice with an effective
Healthcare Marketing Agency: Practice Builders

Explore how our clients achieve success and growth with Practice Builders.
Their testimonials offer real insights into the real-life results we deliver:

Let us help you be successful

Key Elements Affecting Your Website’s Performance

Posted on October 30, 2024

Key Elements Affecting Your Website’s Performance
Continue Reading
Proactive vs. Reactive Healthcare: Deep Guide

Posted on October 25, 2024

Proactive vs. Reactive Healthcare: Deep Guide
Continue Reading
The Most Common Issues Patients Complain About

Posted on August 12, 2024

The Most Common Issues Patients Complain About
Continue Reading
Contact Us

Contact Us

Got questions or need assistance? Get in touch with our dedicated team.