If you’ve been working on ramping up your social media presence in the healthcare market, then you know how many accounts you have to create to really build your brand and connect to your audience. From Facebook to Twitter to Google+ to LinkedIn to Pinterest, there’s a lot of login information to remember and a lot of content to create and post. Luckily, there are sites available to make posting and analyzing your content much easier.
Let’s start with Hootsuite. This platform allows you to post to all of your social media profiles in one place to build engagement with your followers and increase awareness of your brand. You can post immediately or schedule content to roll out hours, days or weeks in advance. Plus, Hootsuite’s analytics provide data on your social media outreach. Sendible is another platform similar to Hootsuite.
Oktopost is similar to Hootsuite and Sendible, but with a key difference. Oktopost allows you to manage social media campaigns, and its analytics measure the business value of your social media sites, not just how you’re doing with your followers.
Practice Builders offers social media programs, as well, and provides regular posts for Facebook, Twitter, YouTube, LinkedIn, Google+ and Yelp to keep you present and organized online.
These programs seamlessly connect your content to help you stay on brand and on message. Plus, they will keep your organized and focused when it comes to social media marketing.
To learn more about the social media programs that Practice Builders offers, contact a marketing consultant at 800.679.1200 or by email at info@practicebuilders.com.