If you want to remain competitive while providing quality care and positive patient experiences, it’s important to monitor the feedback you get from online patient reviews and your doctor ratings. Of course, you can also request feedback from your patients … Continue reading
Patient service is arguably the most critical aspect of your medical practice to get right. Outstanding patient service can overcome poor marketing, but it is incredibly difficult (and expensive) to replace poor patient service with even the most exceptional, “delightful” … Continue reading
Online reputation management (ORM) is about searching, protecting, and improving content potential patients might find about your medical practice online. The process is by no means simple – negative comments, fake reviews, unethical competitors are all part of the course. … Continue reading
You might be in awe of your caring staff and amazed by the quality of services provided by your practice, but what should matter most is if your target audience thinks the same. Unfortunately, there is nothing much you can … Continue reading
Despite its potential, physician referral marketing hasn’t achieved the same publicity as other healthcare marketing strategies like social media and blogging. However, as a low-cost and widely acclaimed patient acquisition channel, it is slowly but surely taking center stage. Personal … Continue reading
As a medical practice owner, what’s the one thing your practice counts on? The answer is – patients! While every medical practice needs to acquire new patients, it is equally critical to retain patients, as the acquisition costs are five … Continue reading
There are thousands of dental practices in practically every city in the world. However, what makes one practice more successful than the other is its reputation. A dentist’s reputation is essential because it tells prospects whether the practice is trustworthy … Continue reading
If you want to know how to increase profitability or how to get more patients for my clinic, we’d say, by improving your online reputation. Online reputation management for doctors is a big deal. It can make or break your brand. An … Continue reading
Many small medical practice owners start solo. Sometimes it is purely out of necessity, and sometimes it’s the way they want. Over time, however, they start looking for help with a variety of tasks. They might start with a front-desk … Continue reading
If you are one of the many healthcare marketers who believe in the adage, “There’s no such thing as a bad reputation,” we’d suggest you think about it again. This age-old saying has become one of the biggest myths in … Continue reading
