Does your website have everything it needs to achieve high rankings in Google searches? Does it set you apart from competitors, increase website visits, and deliver helpful insights about your services to your local community? Does it include doctor bios … Continue reading
While treating patients is your priority as a pediatric health care professional, you’re probably concerned about other aspects of your practice. Marketing could be one of them. You might be wondering how to attract more patients and engage better with … Continue reading
It’s a safe bet that every healthcare provider wants to know how to improve patient care while improving patient outcomes. Today, thanks largely to the COVID-19 pandemic, providers have been using a relatively new digital patient engagement tool to do … Continue reading
As a doctor, you must go through many years of schooling, then work for years to acquire the technical acumen and treatment skills you need to be successful at your chosen profession. Then, after you’ve dedicated massive amounts of time … Continue reading
Now that 2022 is well underway, this is a great time to review your search engine optimization strategy. Like most areas of digital healthcare marketing, healthcare SEO undergoes constant change. However, with frequent Google algorithm updates (at least one or … Continue reading
In today’s increasingly complex world of digital communications, some healthcare practices find themselves drowning in a sea of questionable medical marketing advice from equally questionable sources. To complicate matters further, they are faced with an ocean of Internet-based, fly-by-night healthcare … Continue reading
Ask any successful medical practitioner how they stay updated or found success, and chances are you will find overlapping patterns of long work hours and continuous self-education. While reading books and online medical literature are some of the best ways … Continue reading
Growing an ambulatory surgery center requires you to be creative and try new strategies. The most successful ideas for ambulatory surgery center growth are those that allow you to work smarter, faster, and maintain satisfied patients. Here are some of … Continue reading
Doctor referrals, which bring in new patients, are one of the most potent patient acquisition strategies. But do you know how to approach a doctor’s office for referrals? Here’re some quick tips. 1. Focus your conversation on referrals: When you … Continue reading
Despite its potential, physician referral marketing hasn’t achieved the same publicity as other healthcare marketing strategies like social media and blogging. However, as a low-cost and widely acclaimed patient acquisition channel, it is slowly but surely taking center stage. Personal … Continue reading
