As you are reading this text, new technologies are changing what we used to call the “modern era.” Increasingly, people of all ages, genders, and cultures rely on online resources to find healthcare professionals that suit their needs and to … Continue reading
Teaser: If you have a millennial in your life, you’ve probably already heard about Snapchat. This video and photo-sharing app is slowly gaining enough momentum to become the new social media platform of the day. If you have a millennial in … Continue reading
As the world of Internet and social media networking has developed, so has healthcare marketing, so it’s important to stay at the forefront of new online marketing techniques for your medical or dental practice. If you’ve mastered your social media … Continue reading
Getting patients to visit your healthcare website is one challenge. Turning them into new patients in your practice is quite another. You can have the best-looking website and great SEO to attract patients, but without the right content, written the … Continue reading
Now that more patients face rising out-of-pocket healthcare costs due to higher premiums and higher deductibles, more are searching the Internet for medical care, comparing reviews, practitioners and practices before they make buying decisions. Like it or not, today’s healthcare … Continue reading
To all doctors, dentists and veterinarians: If you have a website for your practice, you should have a few social media accounts to go with it. And even if you already have social media accounts, you should have a healthcare … Continue reading
We’ve already talked about running your healthcare practice like a business to create a brand that will help consistently and effectively market your medical, dental or veterinary practice. The next important thing when it comes to successful healthcare practice marketing … Continue reading
If you’re looking to create a medical practice marketing plan to help you grow, expand and increase the profitability of your medical, dental or veterinary practice, it’s helpful to think of it as a business. If you think of your … Continue reading
When was the last time you updated your website? Ensuring that your website is current and up-to-date, featuring the latest in content marketing and healthcare marketing strategy is an important part of marketing your medical or dental practice. It’s more … Continue reading
Like technology and scientific discovery in the medical field, the Internet is ever-evolving – there are always new discoveries made or new applications created that make things better or easier to do. The rise in Internet communications has given way … Continue reading
