Did you know that 77% of online health seekers began their last session on a search engine? When you’re marketing your healthcare practice online, it’s important to anticipate what your patients are looking for – that way, they find you … Continue reading
Mindfulness and “being present” are popular catch-phrases. You probably see these terms and ideas come up a lot in both medical and lifestyle content. There’s definitely something to be said about remaining “in the moment,” and this is a strategy … Continue reading
Have you been adjusting your healthcare marketing plan to suit the new trends for 2016? According to a number of different articles, increasing your online content is going to be a major trend this year for online marketing. The rise … Continue reading
Did you know that Practice Builders offers public relations services as part of our healthcare marketing plans and solutions? Public relations strategies can help you reach out to a wider audience. Not only can you focus on potential patients within … Continue reading
The main reason for starting an online healthcare marketing strategy is to attract patients from the wide audience pool that is the Internet. Getting visitors to your healthcare practice’s website is one thing, but how can you convert those visitors … Continue reading
When was the last time you updated your healthcare website design? Like anything, website design evolves over time and every year establishes new trends. Unlike fashion, these trends are important because they help make site navigation easier for website visitors … Continue reading
When the legendary music artist Prince passed away this past Thursday, we learned about it through social media. Almost everyone was expressing their sadness and condolences online, from friends and family to local businesses. Social media has quickly become a … Continue reading
When it comes to creating online marketing content, it’s been stated over and over again that creating original content is important to all healthcare marketing strategies to generate interest and to help improve your practice’s search engine ranking. With originality … Continue reading
When you want to develop your healthcare practice’s social media accounts, you want to make sure it’s professional so you can build your brand and attract new patients, followers and referrals. To maintain your online reputation, it may seem like … Continue reading
Being in charge of a healthcare office, whether it’s a dental, medical, physical therapy or veterinary, is a full-time job. Having a healthcare marketing plan is essential to running your brand and expanding your practice, but with the daily concerns … Continue reading
